The crisis of being unhoused is hitting Denver harder each day. What many don't realize is that when a family is forced to leave their home, their car becomes their only option.

So with the help of Porchlight Real Estate, we held an open house. FOR A CAR.
All to highlight the very real issue at hand and to benefit the wonderful work that Volunteers of America does.

We hacked Zillow to get our listing posted and placed open house signage around the trending RiNo Winter Market. Parked in the middle of the market was our roughed-up Subaru, which we staged with eerily coincidental realtor idioms. We even stationed our listing agent at the car to field questions and direct them to Volunteers of America.